Many do if for a purpose. Others do it for personal satisfaction. A lot of Filipinos wants their skin to be white? How true? Scroll down and you'll find out. On the Photo: Very White Mannequins Very Common on Philippine Malls The true color of the Filipinos is brown (we call it Kayumangging-Kaligatan in local terms). The country is at 14° N latitude and 121° E longitude. That location is near the equator where the sun’s heat is averaging 27° C. There are Filipino-Americans and Filipino-Chinese living in the Philippines, however. They are with white complexion and they are not pure Filipinos. On the Photo: Teens Walking on the Street with Brown Skins On the Photo: A Filipino Family Walking Under the Sun On a large scale, it is still unknown whether majority of Filipinos want their skin white or just naturally brown. The show business people want their skin white, many of them. They have the money and it is a good reason to be clean and white in order t